Instagram se ha convertido en una plataforma en la que muchas visitas pueden significar contratos de promoción importantes. Las marcas salen a buscar influencers que muestren sus producto y cuentan con que el contenido de sus cuentas sea original. Y es por eso que un usuario acaba de aprender que si mentís, te van a descubrir tarde o temprano.
Daryl Aiden Yow tenía una cuenta de Instagram donde subía fotografías. Gracias a lo que mostraba y la cantidad de seguidores que tenía consiguió contratos de promoción con marcas como Uniqlo o Sony, quien incluso usó material de la cuenta en su página web. Sin embargo, la página Mothership reveló que las fotos que subía eran de varios bancos de imágenes.
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Hi everyone, I didn’t intend to release any statement regarding recent events, largely because I did not know how I could accurately express how sorry I am. But seeing how people are now making baseless and false allegations against those close to me—simply by mere association– I have decided to confront the facts instead of leaving them subject to speculation. I did not want to let any more people down. The outrage regarding how I have conducted myself is justified and I accept full responsibility for my actions and all consequences that arise from those actions. I was wrong to have claimed that stock images and other people’s work were my own. I was also wrong to have used false captions that misled my followers and those who viewed my images. Having marketed myself as a photographer, I fell far short of what was expected of me and disappointed those who believed—or wanted to believe— in me. For all of that, I apologise. Those close to me disagree with my actions and have asked, whenever they felt that something was not right about my images, that I stop my actions immediately. I did not take their advice seriously and would give reasons that I thought would assuage any concerns they had over those images—just enough so that we would move on to other issues. I let them down with my actions. I would also like to take the opportunity to clear the air. The end-products of my collaborations with my friends remained honest and fair. Whatever my shortcomings were, I did not bring them to my collaborations. That would not have been fair to those who collaborated with me, and they would not have allowed such practices to be carried out in any event. These people are hard-working professionals and I was hurt to see people make baseless allegations or insinuations against them or question their integrity. They should not be hounded for my errors. To that end, I hope that these baseless allegations or insinuations would stop. I know I have erred and hope that I will be given the time and space to grow and better myself. For those who have stood by me, I would like to thank you and hope that I will be able to earn such kindness in the future.
Desde que se descubrió esto, Yow tuvo que dar de baja todas las fotos de su cuenta y publicar una disculpa. Como es de esperarse, las empresas retiraron su patrocinio.
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Fuente: Business Insider